John Pearson Consulting came to VA in search of a full-service creative agency in early 2015. They wanted to outsource to a team with expertise across online and offline marketing campaigns and we were happy to oblige.
VA is the go-to creative and digital team for John Pearson Consulting and we have worked closely with their teams both for the parent organisation and across it's four sub-sidiary brands that provide training solutions, employment opportunities and enterprise development for businesses and individuals.
Three of the five brands (John Pearson Consulting, Indigenous Workstars and Five Bridges) had previously established identities and VA was engaged to design two new brands (Look Now Training and Workforce Connect) to sit within this family as well as tidy up the existing brands so the whole suite of organisations had a unified visual language.
Initially, our work involved:
- Two new brand marks for Look Now Training and Workforce Connect.
- Refresh of existing brands and style guides across the full suite.
- Complete redesign of all corporate stationery and marketing materials including brochures, flyers, signage and websites.
We continue to work with John Pearson Consulting by way of web re-builds, digital marketing, graphic design, print collateral, and social media. We have also provided communications strategies and public relations.